Sports Sponsorship

Since its establishment in 1920, Stanley Electric has never ceased to challenge itself in the pursuit of “the value of light” and “manufacturing.”
This is why we value the “spirit of challenging yourself” and understand very well the great pleasure of accomplishing something.
We are engaged in sports support activities to bring this excitement to as many people as possible.Athletes and teams who challenge and overcome their own limits. We want as many fans as possible to experience this great energy to know the real thrill of the challenge. To this end, we will continue to support the “spirit of challenging yourself.”
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Sponsoring the Stanley Ladies Honda
Golf TournamentSponsoring a golf tournament officially authorized by the Japan Ladies Professional Golfers’ Association since 1980, Stanley Electric has been supporting professional golfers competing in the tournament and also junior golfers, who are the future of the golf world. With Honda Motor Co., Ltd. as a partner from 2022, the tournament is becoming increasingly acclaimed. Through the tournament, we contribute to charitable donations, welfare and environmental conservation in the host region, the development of junior golfers, and the empowerment of women around the world.
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Supporting the racing activities of Team Kunimitsu in the SUPER GT 500 Class
Team Kunimitsu started its activities in 1992, when the late Takahashi Kunimitsu, who was a leader in Japan’s motorsports, started his career as a driver and manager. Stanley Electric has been sponsoring the team since 1994. We support the team, which competes in the Super GT500 class with “Stanley CIVIC Type R-GT” under the entrant name “Stanley Team Kunimitsu.”
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Supporting Mie Honda Heat, Honda Motor Co., Ltd.’s Rugby Team
We are proud to support “Mie Honda Heat,” the rugby team of Honda Motor Co., Ltd., competing in the NTT JAPAN RUGBY LEAGUE ONE DIVISION 1, starting from the 2024–25 season.
Embodying the spirit of continuous challenge, Honda’s “Honda Sports Challenge” and the team’s slogan “HEAT Way - Rise Up -” reflect a strong determination to reach new heights — a vision we share and support through our partnership. -
Supporting Honda HRC Castrol, HRC’s MotoGP Team
We are proud to support “Honda HRC Castrol,” the motorcycle racing team of Honda Racing Corporation (HRC), competing in the premier class of the FIM MotoGP World Championship starting from the 2025 season.
HRC has been participating in MotoGP since 1982, earning numerous championships and establishing a prestigious legacy. The team’s philosophy and efforts align with our own corporate stance, which continues to pursue the value of light and craftsmanship.
Promotional Video for Sports Sponsorship: "STANLEY SPIRIT"
In February 2025, we released our brand video “STANLEY SPIRIT” on the official Stanley Electric YouTube channel.
This video reflects our ongoing pursuit of the value of light and excellence in craftsmanship.
At Stanley Electric, we deeply resonate with the mindset of athletes—those who constantly challenge their limits and strive for greatness. Inspired by this spirit, we are committed to supporting various sports activities.
Featured in the video are professional golfers Kumiko Kaneda, Airi Saito, and Nana Suganuma, along with Naoki Yamamoto and Tadasuke Makino from Team Kunimitsu.